Today's Best Deals
Best Smart Tv of 2026
We compared 306 smart tv listings on Amazon UK and ranked the 10 best deals available right now, with prices starting from 118,00 £. Rankings reflect real customer ratings and current prices.

XIAOMI TV F 32, 32 Inch (81 cm) HD Smart TV, Fire TV, Dolby Audio
- Dolby Audio: Immerse yourself in cinematic sound with Dolby Audio; the advanced audio technology deliver multidimensional surround sound that moves around you, just like in real life; hear every detail—from whisper-quiet dialogue to explosive action scenes - with crystal clarity; get the feeling of being right in the center of the action, whether you're watching movies or playing games.
- Fire TV: Enjoy instant access to thousands of apps like Netflix, Prime Video, Disney+, and more—all from a seamless home screen; browse, stream, and discover new content quickly and easily; personalized recommendations make finding your next favorite show effortless; it’s a smarter, faster way to watch TV
- Alexa Built-in: Say it. Alexa will play it—No more endless scrolling. Simply press the Alexa button on your remote and use your voice to discover new content, adjust the volume, change channels, or even control your smart home devices.

Amazon Ember 40" 2-Series with Fire TV (newest gen), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV, find TV programmes faster with Alexa+
- Smart. Sized just right. – The Amazon Ember 2-Series has everything you need for essential entertainment that fits your space. Access apps fast and watch content come to life in Full HD 1080p.
- Speed, redefined – Jump right into what you love with Wi-Fi 6 and a new quad-core processor. Apps open and load fast and the picture stays smooth.
- The newest Fire TV experience (2026) – Our biggest update to Fire TV has a new, modern design that gets you to your entertainment fast. Browse dedicated content categories, pin more of your favorite apps, and get personalized recommendations from Alexa+. Spend less time scrolling, and more time watching.

Amazon Ember 32" 2-Series with Fire TV (newest model), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV, find TV programmes faster with Alexa+
- Smart. Sized just right. – The Amazon Ember 2-Series has everything you need for essential entertainment that fits your space. Access apps fast and watch content come to life in Full HD 720p.
- Speed, redefined – Jump right into what you love with Wi-Fi 6 and a new quad-core processor. Apps open and load fast and the picture stays smooth.
- The newest Fire TV experience (2026) – Our biggest update to Fire TV has a new, modern design that gets you to your entertainment fast. Browse dedicated content categories, pin more of your favorite apps, and get personalized recommendations from Alexa+. Spend less time scrolling, and more time watching.
![Samsung Smart TV 43-Inch U7020H Crystal UHD 4K TV, HDR10+, Motion Xcelerator, Dynamic Sound Pack, Gaming Hub, Knox Security, Vision AI Companion [2026]](https://m.media-amazon.com/images/I/419VkPBuHFL._SL500_.jpg)
Samsung Smart TV 43-Inch U7020H Crystal UHD 4K TV, HDR10+, Motion Xcelerator, Dynamic Sound Pack, Gaming Hub, Knox Security, Vision AI Companion [2026]
- UNRIVALED VISUAL EXPERIENCE: The Samsung Crystal UHD 4K Smart TV brings vibrant, lifelike colour to life. Crystal Processor 4K optimises every scene, while PurColor fine-tunes colours and HDR10+ adds depth and contrast for a stunning view.
- AI-PERFORMANCE & SMART FEATURES: Enjoy smarter viewing with 4K Upscaling for incredible clarity. Ask questions with Vision AI Companion, and navigate content effortlessly with the intuitive Tizen OS.
- IMMERSIVE AUDIO & PREMIUM BUILD QUALITY: Immerse yourself in virtual 3D sound with the Dynamic Sound Pack, featuring OTS Lite action tracking and Adaptive Sound. The sleek MetalStream design's luxurious metal body complements your space in style.

Hisense 43" 43E6STUK 4K Ultra HD AI Smart TV with Freely, Netflix, Disney+ and YouTube - AI 4K Upscaler, AI Smooth Motion, Game Mode Plus, Dolby Vision, Voice Control, DTS Virtual: X, Filmmaker Mode
- AI 4K Upscaler: Bring your favorite content to life in 4K quality. Deep‑learning models analyse textures and edges in lower resolution images, reconstruct missing details, sharpen textures, and reduce noise—elevating your cherished classics and favorite streams to our modern standards.
- AI Smooth Motion: Enjoy smoother motion across every scene with AI Smooth Motion. Combining intelligent blur reduction with real-time frame prediction, it intelligently eliminates blur, judder and stutter. Whether you’re watching fast‑paced sports or playing games, every movement appears crisp and fluid.
- Game Mode Plus: Upgrade your gaming with Game Mode Plus. With VRR and ALLM, the 60Hz panel keeps input lag low and the action fluid, making the gameplay feel smooth and natural, so even casual sessions feel clean and responsive.

Antteq 32 Inch Smart TV, 32" Tizen OS HD Television with Netflix Disney+ Gaming Hub Samsung TV Plus Dolby Audio, Small TV for Bedroom or Kitchen
- Perfect 32 inch Smart TV for UK Homes: Ideal for bedrooms, kitchens, or smaller living spaces, this 32-inch TV offers a compact footprint without compromising on a smart, feature-rich experience.
- Your Privacy, Secured with Knox: Browse and stream with confidence. Built-in Knox Security helps keep your personal data and viewing habits protected on this reliable 32-inch TV.
- HDR10 See Every Detail in Lifelike Clarity: Experience stunning picture quality with HDR10 technology, which delivers brighter highlights, deeper blacks, and a billion+ colors for true-to-life visuals. Whether you’re watching a sunset or a dark scene, HDR10 preserves critical details without overexposure or loss of depth.

EMtronics EM32ROK Roku Smart TV 32" Inch HD Ready 720p with Netflix, Disney+, BBC, Freeview Play, Dolby Audio, Mobile Control and 3 x HDMI, USB - Black (2024 Model)
- Roku Smart Platform: The EMtronics 32 inch Roku Smart TV allows you to access over 150,000 Movies, Tv Episodes and Hundreds of Apps in one simple to use platform
- Hundreds of Apps: With the EMtronics Roku TV, you have access to Roku's wide range of in home entertainment. This includes Disney+, BBC, Netflix and many more of your favourites.
- Easy to Use Remote and Roku Mobile App: You can use either the remote supplied with the TV or use the Roku mobile App to control your TV, simply select what you want to watch and sit back and relax.
![LG LED AI LB650B 32 inch HD Smart TV - 32LB650B6LA (α5 AI Processor Gen9, 60Hz, HDR10, Google Cast, Apple AirPlay 2) [Model year 2026]](https://m.media-amazon.com/images/I/41kvtGc+XcL._SL500_.jpg)
LG LED AI LB650B 32 inch HD Smart TV - 32LB650B6LA (α5 AI Processor Gen9, 60Hz, HDR10, Google Cast, Apple AirPlay 2) [Model year 2026]
- Sharp HD viewing with intelligent processor for a vibrant picture
- Immersive sound quality with AI Sound Pro
- Smart webOS platform with all your favourite streaming services

HYE 40" LED Smart TV - Full HD, Samsung Tizen OS & Gaming Hub, Black
- Stunning 40" TV Full HD Visuals – Immerse yourself in crystal-clear 1920 × 1080 resolution with vibrant colours and sharp detail that make movies, sports, and gaming come alive. The frameless TV 40 inch smart design maximises your viewing area, delivering a sleek, modern look that’s perfect for any room while enhancing the sense of scale for a truly cinematic home experience.
- All Your Favourites in One Place – This 40 inch smart TV is powered by Tizen OS, offering instant access to Netflix, Prime Video, YouTube, BBC iPlayer, and more. Enjoy smooth streaming, personalised recommendations, and quick navigation to keep you watching without the wait. Whether it’s the latest hit series or timeless classics, your entertainment is always front and centre.
- Sleek, Connected & Wireless Freedom – Designed as a premium television smart option, the ultra-thin profile blends with any décor. Built-in Bluetooth TV support lets you connect headphones or speakers without messy cables, while Wi-Fi connectivity keeps your smart features running seamlessly. This is style and substance in one complete package.

Hisense 50 Inch 50E6QTUK 4K Ultra HD Smart AI TV
- Precision Colour: technology utilises the power of quad core processing to maximise colour reproduction ensuring you get the most accurate and life-like colours, no matter the content.
- Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
- 4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
We scan the most relevant smart tv listings on Amazon UK, covering major brands and models, and shortlist the strongest offers available right now.
Rankings for today's best smart tv reflect real Amazon customer star ratings and review counts, together with current prices, so the list shows what's actually available.
What we concluded:
Our overall winner is XIAOMI TV F 32, 32 Inch (81 cm) HD Smart TV, Fire TV, Dolby Audio. It stands out for the right balance of quality, performance, and value.
What sets it apart:
- Dolby Audio: Immerse yourself in cinematic sound with Dolby Audio; the advanced audio technology deliver multidimensional surround sound that moves around you, just like in real life; hear every detail—from whisper-quiet dialogue to explosive action scenes - with crystal clarity; get the feeling of being right in the center of the action, whether you're watching movies or playing games.
- Fire TV: Enjoy instant access to thousands of apps like Netflix, Prime Video, Disney+, and more—all from a seamless home screen; browse, stream, and discover new content quickly and easily; personalized recommendations make finding your next favorite show effortless; it’s a smarter, faster way to watch TV
- Alexa Built-in: Say it. Alexa will play it—No more endless scrolling. Simply press the Alexa button on your remote and use your voice to discover new content, adjust the volume, change channels, or even control your smart home devices.
The best value for most shoppers is Antteq 32 Inch Smart TV, 32" Tizen OS HD Television with Netflix Disney+ Gaming Hub Samsung TV Plus Dolby Audio, Small TV for Bedroom or Kitchen, the lowest-priced pick in our top 10 at 118,00 £.
The strongest deal right now is Amazon Ember 32" 2-Series with Fire TV (newest model), HD smart TV with Alexa Remote, fast streaming, Dolby Audio, Ambient Experience, free and live TV, find TV programmes faster with Alexa+. It offers premium features at a competitive price point.
How to Choose the Best Smart Tv
Choose the right screen resolution for your display size
If you are buying a larger display, higher resolution makes a noticeable difference. The 50-inch Hisense 50E6QTUK and 55-inch Hisense 55E6QTUK offer 4K Ultra HD powered by the Hi-View AI Engine to upscale lower-resolution footage. By contrast, compact models like the Xiaomi TV F 32, Samsung 32-inch Tizen OS LED Smart TV, and Amazon Ember 32-inch 2-Series cap out at HD or HD Ready resolutions. These smaller screens suit bedrooms or kitchens well, but they lack the fine visual clarity needed for primary living room displays.
Match the smart TV operating system to your current devices
The operating system changes how you access streaming platforms and control smart home gear. The Xiaomi TV F 32 and Amazon Ember 32-inch 2-Series run Fire TV with built-in Alexa voice control, making them natural picks if you already use Amazon smart speakers. Samsung's 32-inch LED Smart TV runs Tizen OS, giving you direct access to the Samsung Gaming Hub for cloud gaming without a console. Meanwhile, models like the LG 43LR60006LA use webOS, and Hisense options such as the 40E4QTUK and 43A6QTUK feature Freely to stream live TV over Wi-Fi without needing a traditional aerial.
Look for targeted processing engines and panel illumination
Backlighting layout and internal processors directly dictate image contrast and motion. Direct Lit LED panels found on the Hisense 40E4QTUK, 43A6QTUK, and 32A4QTUK place LEDs across the back board for dark black levels across the screen. If you watch fast-moving sports or action films, the LG 43LR60006LA uses the alpha 5 AI Processor Gen6 to refine pictures frame by frame, while the Hisense 43E6QTUK relies on a quad-core processor and AI smooth motion to reduce picture blurring.
Consider room sensors and quick-boot features
For secondary spaces where you want immediate viewing, hardware features matter. The Amazon Ember 32-inch 2-Series includes Wi-Fi 6, a quad-core processor, and Omnisense sensors that detect when you enter a room to wake the screen instantly. Smaller models without motion sensors, such as the Hisense 32A4QTUK, lack ambient wake features but offer specialized Games Mode and Sports Mode options to tweak latency and picture settings manually.
Buying Guide & FAQ
What is the best smart tv deal right now?
Our current top-ranked deal is the XIAOMI TV F 32, 32 Inch (81 cm) HD Smart TV, Fire TV, Dolby Audio at 129,00 £.
What is the price range for smart tv?
Across our top 10 picks, prices currently range from 118,00 £ to 282,27 £ on Amazon UK.
Which smart TV models do not require a digital aerial to watch live television?
Hisense sets like the 40E4QTUK, 32A4QTUK, 43A6QTUK, and 50E6QTUK come integrated with Freely. This platform streams live TV channels alongside on-demand content directly over your internet connection, so you do not need a traditional rooftop aerial.
Can I play video games on a smart TV without plugging in a console?
Yes. The Samsung 32-inch Tizen OS LED Smart TV features the Samsung Gaming Hub, allowing you to stream games from cloud services directly over your home network. You can also connect physical consoles via HDMI.
Which smart TV options offer 4K Ultra HD picture resolution?
The Hisense 43A6QTUK, 43E6QTUK, 50E6QTUK, and 55E6QTUK all offer full 4K Ultra HD resolution. They feature the Hi-View AI Engine and Precision Colour quad-core processing to upscale standard content and improve overall picture clarity.
What is the smallest smart TV size available in this comparison?
32 inches is the smallest size option available. Displays in this bracket include the Xiaomi TV F 32, Samsung Tizen OS Smart TV, Amazon Ember 32-inch 2-Series, and Hisense 32A4QTUK.
Do any of these smart TV options include built-in voice controls?
The Xiaomi TV F 32 and Amazon Ember 32-inch 2-Series both come with Fire TV and Alexa voice control built into the remote control. You can press the voice button to search for programmes, adjust playback volume, or control connected smart home equipment.
How do direct lit panels improve picture quality on a smart TV?
Direct Lit LED panels, like those on the Hisense 40E4QTUK, 43A6QTUK, and 50E6QTUK, place a full grid of LEDs directly behind the screen panel. This creates consistent illumination, deeper contrast, and richer black levels compared to edge-lit alternatives.